A RITUAL OF CARE: THE STORY OF SACRA

I believe we hold a deep responsibility for everything around us—our choices, our actions, even the words we speak to ourselves each morning.

Life itself is a ritual, a series of intentional moments that shape who we are. Caring for ourselves—our skin, our well-being, our spirit—should be just as intentional.

SACRA is more than skincare. It is a return to nature’s wisdom, a philosophy rooted in my own journey of self-discovery. The seeds of this idea were planted long before I ever knew what SACRA would become. I grew up in the breathtaking mountains of Transylvania, where my grandmother taught me the healing power of plants. In Romania, we don’t turn to medicine first—we turn to nature. A carefully brewed tea, a tincture, a chamomile poultice—these were the remedies I was raised with, simple yet powerful.

Years later, I found myself deep in the Costa Rican jungle, searching for clarity. I had been thinking about creating a truly organic brand, but I didn’t yet know what it would be. My time there changed everything.

For three months, I had nothing—no perfumes, no commercial creams—just raw, untouched nature. I stripped my routine down to the essentials, expecting to find purity and nourishment. But even in high-end spas, I struggled to find skincare that truly worked. Natural didn’t always mean effective, and I knew I could do better.

That’s when I decided to create something different. I returned to the knowledge my grandmother had passed down to me—plants as medicine, nature as the source of true healing. But I didn’t want just another organic cream. I wanted a formula that felt luxurious, that truly supported the skin’s natural beauty rather than masking or altering it.

Through a friend, I was introduced to an incredible Romanian chemist, a pioneer in her field. She wasn’t taking on new clients, but when I shared my vision, something shifted. She saw what I saw—the potential to create something extraordinary. Together, we spent nearly two years perfecting SACRA’s formulations—trial after trial, testing, refining—until we had something truly special.

To me, luxury is simplicity. It’s about using fewer, more special things. You don’t need ten different products—you need the right one. And that’s what SACRA is: a brand built on ancestral knowledge, modern science, and a deep respect for nature. These aren’t just creams; they are rituals of care, designed to work with your skin.

Because plants don’t change who you are—they help you become the most radiant version of yourself.

Welcome to SACRA.

With love,
Laura